From the United States to Japan: have you heard about the latest food trends?
Last year, our Belgian food companies exported no less than 30 billion euros in food and drink. Good reason to take a look at the world at large and to play to our strengths through our promotional brand “food.be”.
You undoubtedly know Brouwerij Huyghe for its iconic pink elephant and its Delirium Tremens beer. But in China, the brewery is best known for its new papaya beer, which is already a hit. Chinese people like fruity and sweet beer. This explains the great success behind it.
The East-Flanders brewery The Musketeers is launching a new specialty beer in cans. Moreover, The Musketeers is increasing its production capacity in order to continue to meet the great demand at home and abroad.
Brewery Verhaeghe-Vichte uses beer and art for coronavirus research
Brewery Verhaeghe-Vichte, a small family business joined forces with abstract artist Lode Laperre to create a work of art around beer. The total proceeds of the exclusive beer cases will be donated to the World Health Organisation to support research in the fight against coronavirus.
Belgian beers and Belgian breweries: vibrant and going places
Out of the medieval guilds grew one of the world’s oldest professional associations: the Federation of Belgian Brewers. We spoke to Lambert De Wijngaert of the Belgian brewers about our beer culture, but also about innovation, exports and sustainability in the industry.