.be inspired

On this page, discover what Belgian food and beverage companies are up to – including the latest innovations, investments and events. After all, companies in Belgium don’t sit still for long! For bite-sized news items, satisfy your craving with some food.be snacks. Are you more interested in exports and investments? Check out our Best of Belgium long-read stories. Not in the mood for reading? There’s a food.be video to suit your tastes. Hear the voices of our own companies speak in their own words. Enjoy!

Snacks

Sliced waffle from Avieta as alternative to sandwich

Each country has its own taste preferences. Through innovation, our companies respond to this, such as waffle producer Avieta. In the US, people like to eat sweet and salty at the same time.

Snacks

Pringles reduces carbon emissions and water footprint

Pringles, a subsidiary of Kellogg's, is drastically reducing its CO2 emissions and water consumption. The installation of the new incinerator reduces the company's CO2 footprint by 35%.

Snacks

Balanced biscuits from Ceval in new and colourful look

La Confiance bakes under the Ceval brand sugar-free speculoos and low-sugar biscuits. The company worked on a new look-and-feel for the range, writing a new chapter in its sustainability story.

Snacks

Healthy, fresh bread with high nutritional value

The industrial bakery Patroba Family Bakers has been producing breads with superior nutritional value and extended freshness since 1993. 

Snacks

Kim's Chocolates: chocolate with a message

Kim's Chocolates is one of the biggest chocolate producers in Belgium. Marc Quirijnen, CEO: “We prepare each of our creations with the greatest respect for the Belgian tradition. We also attach great importance to sustainability both in our raw materials and in our production.”

News

Five terms to know in order to do business in Japan

Recently, a food delegation joined HRH Princess Astrid on the trade mission to Japan to bolster their existing business relations and explore new opportunities. Luckily, our ‘Belgitude’ is a great match for doing business with the Japanese. 

Snacks

Frozen foods producer Dirafrost acts in response to new fruit trends

Dirafrost produces frozen fruit for food companies, bakeries and supermarkets. The company is continuing to innovate and deliver solutions in response to trends, such as the rising demand for fruit preparations in plant-based specialty pastries. 

Snacks

Towards a sustainable chocolate industry with Beyond Chocolate

Since 2018, sub-federation Choprabisco has been putting its shoulders to the wheel of the Beyond Chocolate initiative to ramp up the sustainability the Belgian chocolate industry.

News

Press release: Belgian food and drinks are big in Japan

Japan is the third biggest overseas export destination for the Belgian food industry. Over thirty food companies will be joining HRH Princess Astrid on the trade mission to Japan from 4 through 9 December to bolster their existing business relations and explore new opportunities.