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About

Smiling Baker produces in a traditional way the genuine Liege waffle with pearls of sugar.
We offer five kinds of waffles:
- The 100% butter waffle composed of wheat flour, butter, pearls of sugar, eggs, yeast, invert sugar,
powder of milk, salt and vanillin.
- The 100% margarine waffle
- The mixted waffle : 50% butter - 50% margarine
- The chocolate chips waffle
- The cinnamon waffle

We offer waffles of different weights: 60g, 80g, 90g, 100g or 115g. We commercialise our waffles under our own label Smiling Baker (Wafe'ly) or under yours. Our waffles are packaged according to your needs: in bulk, packaged per one, per two. Waffles are delivered at room temperature (valid for 10 weeks) or frozen (valid for 18 months). Once defrosted, they have a shelf life of 6 weeks if they are packaged and 2 days if they are in bulk.

Products and brands

Waffles

Frozen

Specifications

B2B, Foodservices, Retail, Own brand, Private label

Available in the following countries

Australia, Belgium, Denmark, Estonia, France, Germany, Greece, Japan, Korea (South), Latvia, Lithuania, Norway, Portugal, Spain, Switzerland, Thailand, Turkey, United Kingdom

Publications